Principles of Management (Age 18, US Bachelor’s 1)
About This Textbook
This textbook is designed to meet the scope and sequence requirements of the introductory course on management. This is a traditional approach to management using the leading, planning, organizing, and controlling approach.
Textbook Details
| Author | David S. Bright (Wright State University), Anastasia H. Cortes (Virginia Tech University), Donald G. Gardner (University of Colorado-Colorado Springs), Eva Hartmann (University of Richmond), Jason Lambert (Texas Woman’s University), Laura M. Leduc (James Madison University), Joy Leopold (Webster University), Jeffrey Muldoon (Emporia State University), James S. O’Rourke (University of Notre Dame), K. Praveen Parboteeah (University of Wisconsin-Whitewater), Jon L. Pierce (University of Minnesota-Duluth), Monique Reece, Amit Shah (Frostburg State University), Siri Terjesen (American University), Joseph Weiss (Bentley University), Margaret A. White (Oklahoma State University) |
|---|---|
| Age / Grade | Age 18 / US Bachelor's 1 |
| Original Language | English |
| License Type | Creative Commons Attribution 4.0 International (CC BY 4.0) This means users are free to copy, redistribute, remix, and build upon the material for any purpose, even commercially, as long as they provide appropriate attribution. Learn more about this license at creativecommons.org/licenses/by/4.0. |
| Download | Download PDF |
Table of Contents
Managing and Performing — Managerial Decision-Making — The History of Management — External and Internal Organizational Environments and Corporate Culture — Ethics, Corporate Responsibility, and Sustainability — International Management — Entrepreneurship — Strategic Analysis: Understanding a Firm’s Competitive Environment — The Strategic Management Process: Achieving and Sustaining Competitive Advantage — Organizational Structure and Change — Human Resource Management — Diversity in Organizations — Leadership — Work Motivation for Performance — Managing Teams — Managerial Communication — Organizational Planning and Controlling — Management of Technology and Innovation